What Business Development REALLY Means, According to Jonathan Reckford
Mo asks Jonathan Reckford: What’s your personal definition of growth? Ultimately, it’s all about impact, but in order to make an impact you need fuel. Creating complex partnerships is very aligned with good development practices, which is valuable for Jonathan because growth at Habitat for Humanity means having conversations around fundraising. When he made the […]
Everything You Need to Know About Curiosity in Your Business
Show Notes Guest Info This week we are talking about how to create curiosity. This is a really interesting topic because hardly anybody talks about the importance of creating curiosity. In this episode, we’ll be going through how to leverage it as a useful business tool and ensure success in our business relations. We’ll be […]
Increase Sales by Understanding the Major Steps of the Perfect Buy-in Process
There is an optimal order for how we like to buy. Step one is listening and learning. Break the ice, then quickly flip the conversation to the other person. As a buyer, you want to feel heard, and like the person on the other side of the table, understand the unique needs in your situation. […]
Speeding Up the Perfect Buy-in Process and Increase Sales Like a Champ
The fastest way to get to the next step is to ask for it. A face-to-face ask is 34x more likely to get a yes than a request over email. The key point is being able to see each other, whether that’s in person or on Zoom. Make the ask in person and in a […]
Why You Need the Four Key Incremental “Yeses” to Increase Sales (Closing Deals)
Building a project with the prospect taps into the Ikea Effect; we buy into what we help create. Making incremental decisions and blending your ideas with a potential client allows you to arrive at the best solution to their problem. There are four incremental yeses you need to obtain to secure a project. The first […]
Closing Deals is Easier When Creating Curiosity Through the Perfect Buy-in Process (Increase Sales)
Curiosity is an intrinsic motivator. You should try to create curiosity for your services as soon as you can in a conversation. People are highly motivated to experience curiosity and it’s one of the key elements of a great buy-in process. Consider your favorite serialized show. It probably ends each episode with an irresistible cliffhanger. […]
Three Scientific Elements That Allow Us to Leverage Curiosity
This week we are talking about how to create curiosity. This is a really interesting topic because hardly anybody talks about creating curiosity. During a normal sales process, everything’s about us. Today we are talking about why you should be flipping this to the buyer. Today we are covering the three big scientific elements […]
Do the Unexpected to Drive Curiosity
Today we’re talking about how to add value to your interactions with clients when there’s nothing to really purchase in the moment. Reliability is important, but sometimes going the extra mile is worth more. Do things without asking. It could be as small as a handwritten note. And because of that small extra effort, that […]
How to Introduce Cliffhangers that Leave Your Prospects Excited for More
Today we’re talking about how to break up information into digestible and attractive portions, and how to deliver those portions in ways that intrigue and excite your prospects. The best way to gain that momentum and anticipation in your business development meetings is to end the meeting with a cliffhanger. There a few different kinds […]
How to Create Curiosity and Engagement During Meetings
In our last episode, we talked about how to introduce cliffhangers to create excitement and anticipation between meetings. Today, we’ll be discussing how to create that engagement DURING meetings! Today we’ll be talking about: Ways to hint at something that’s coming without fully giving it away How to time these hints strategically throughout your meetings […]
The Framework to a Perfect Introduction
First impressions are a very powerful thing. When you first introduce yourself to a new client or prospect, it’s better to avoid simply stating your role within your company or business. Why? It leaves no room for curiosity! There’s no conversation or active listening happening in this kind of single-phrase interaction that’s going on. Meeting […]
Closing Deals is Easier When Creating Curiosity Through the Perfect Buy-in Process
Curiosity is an intrinsic motivator. You should try to create curiosity for your services as soon as you can in a conversation. People are highly motivated to experience curiosity and it’s one of the key elements of a great buy-in process. Consider your favorite serialized show. It probably ends each episode with an irresistible cliffhanger. […]