Marcus Collins How to Win More Business by Communicating Your Values with Mo Bunnell
Show Notes There is no force more influential on human behavior than culture. In this episode of Real Relationships Real Revenue, I sat down with Marcus Collins to delve into how we can build a culture around our work, our lives, and our interests. And how, as a result, we’ll find opportunities, ideas, products, and […]
Understanding & Adapting the 4 Communication Styles to Win With Anyone and Everyone with Mo Bunnell
Show Notes Mo Bunnell breaks down the Herrmann Brain Dominance Instrument and reveals the key insights into how you can tailor your communication to win with anyone and everyone. Learn about the one thing that analytical thinkers care about more than anything, why the top priority of relational thinkers is safety, how to build and […]
Why Listening and Learning is Key for Closing Deals with Mo Bunnell
Show Notes There is a triple-win when asking good questions. A person’s pleasure center in the brain lights up when people offer self-disclosing information. You learn your prospect’s priorities in their words. This would be impossible if you didn’t begin by listening to them talk. Sharing self-disclosed information is highly correlated to likeability. Asking great […]
Closing Deals by Understanding the Major Steps of the Perfect Buy-in Process with Mo Bunnell
Show Notes There is an optimal order for how we like to buy. Step one is listening and learning. Break the ice, then quickly flip the conversation to the other person. As a buyer, you want to feel heard, and like the person on the other side of the table, understand the unique needs in […]
James Barclay Uncovers the Magnetic Strategies That Attract Your Ideal Clients
Show Notes James Barclay shares the key content creation strategies that Passel uses to help busy professionals demonstrate the expertise that sets them and their firms apart. Learn about how content creation became the basis for Passel’s business model, how to write and create content for your most important relationships in a way that people […]
GrowBIG Playbook: Inspiration Time!
What’s On My Mind I’m really proud of the women in my life. Becky and I will be married 30 years this August 1st. Hard to believe. I remember moving from Fort Wayne to Atlanta the week after our wedding. Neither of us had a job. But we had a month’s rent paid, $426 in […]
GrowBIG Playbook: How Hard Should You Try?
What’s On My Mind I get this question a lot Mo, how hard should I try? The question comes up in many contexts. Big things like… RFP responses. Or formal pitches. Smaller things like… Writing an email. Or preparing for a short BD meeting. And maybe most importantly, the hardest things in business development and […]
GrowBIG Playbook: How Hard Should You Try?
What’s On My Mind I get this question a lot Mo, how hard should I try? The question comes up in many contexts. Big things like… RFP responses. Or formal pitches. Smaller things like… Writing an email. Or preparing for a short BD meeting. And maybe most importantly, the hardest things in business development and […]
GrowBIG Playbook: The Three Areas To Build Trust With Clients (1 of 4)
What’s On My Mind I trust you’ll like this four-part series on trust! My friend Glen Jackson, who founded and massively grew the Jackson Spalding agency, has an interesting take on trust. He says… Trust is a peculiar resource. The more you use it, the more you get. Mic drop. I hadn’t thought of trust […]
GrowBIG Playbook: How To Build Trust, Personally (2 of 4)
What’s On My Mind Here’s the second in our four-part series on trust…a great series to work through with your entire team. Last week we ended with the three questions your clients are asking about you. Do I trust you? Do I trust your team? Do I trust your organization? I gave several […]
GrowBIG Playbook: How To Succeed With Client Outreach
What’s On My Mind Short one this week! I just finished leading a super fun session with a large client team at a major consulting firm. One thing stood out. How to think about outreach. I knew I had struck a chord when the leader said, “that’s another quote I’m writing down.” I’ll close with […]
Jay Papasan on How to Unlock Extraordinary Results by Sending Newsletters with Mo Bunnell
Show Notes In this episode of Real Relationships Real Revenue, I sat down with Jay Papasan, one of the co-authors of The One Thing, which was a major unlock for me! He joined me to talk about the power of consistently writing to your email list. Even if you don’t have an audience right now, […]