Having a Business Development Mindset Means Knowing What Motivates a Buyer with Mo Bunnell
Show Notes When you’re being sold to, you almost want to run away. You can tell the salesperson has only their best interests in mind, not yours. We are happy to buy when the reverse is true. When we’re learning and we feel like the other person is helping us discover the option that’s right […]
Going Back In Time, What Marty Fagan, Sandy Lutton, and Andrew Robertson Would Say To Their Younger Self with Mo Bunnell
Show Notes Mo asks Marty Fagan: If you could record a video about growth or Business Development, and send it back to your younger self, what would you say? First thing is to be authentic. If you truly are authentic, people can pick up on that. And if you’re not authentic, they can pick up […]
The Business Development Story That Changed Everything for Andrew Cogar, Bonneau Ansley, and John Tigh
Show Notes Mo asks Andrew Cogar: Tell us a business development story that you are particularly proud of. There was one project that stands out for Andrew, where he and the founder of his firm, Jim Strickland, had the chance to not only create an awesome property but also restore and support the local ecology […]
The Business Development Story That Changed Everything for Jane Allen, Read Davis, and Katrina Johnson
Show Notes Mo asks Jane Allen: Tell us a business development story that you are really proud of. Jane tells the story from the early 2000’s during a time when the people they were serving in corporate America were being overwhelmed by the explosion of data. One fateful dinner and “what if” scenario later, Jane […]
The Business Development Story That Changed Everything for Sandy Lutton, Chris Graham, and Debby Moorman with Mo Bunnell
Show Notes Mo asks Sandy Lutton: What is a business development story that you are really proud of? One moment in particular stands out from Sandy’s career in regards to business development. Part of her role at the Speaker’s Bureau was to secure talent, and Sandy was working on securing a famous world leader. The […]
The Business Development Story That Changed Everything for Andrew Robertson, Kim Davenport, and Bill Ruprecht with Mo Bennell
Show Notes Mo asks Andrew Robertson: Tell me a business development story that you’re particularly proud of. Andrew tells the story of a client in London that BBDO had been working with for 20 years and how they lost most of that client’s work after delivering a terrible piece starring John Cleese. Instead of bailing […]
Bill Ruprecht’s, Cyril Peupion’s, and Katrina Johnson’s Favorite Business Development Strategy with Mo Bennell
Show Notes Mo asks Bill Ruprecht: What is your favorite science, step, or strategy from the GrowBIG Training or the Snowball System? Bill began working with Mo because he believed a more disciplined approach to building relationships was critical to the continued growth of his organization. When you have 90 offices over 40 countries is […]
John Tigh’s, Linda Klein’s, and Andrew Robertson’s Favorite Business Development Strategy with Mo Bennell
Show Notes Mo asks John Tigh: What is your favorite science, step, or strategy from the GrowBIG Training or the Snowball System? John has been involved in the Snowball System for a long time and the Gravitas Model is a strategy that he uses every single day. It’s the perfect framework for taking any conversation […]
James Barclay’s, Kevin Clem’s, and Dennis Baltz’s Favorite Business Development Strategy with Mo Bennell
Show Notes Mo asks James Barclay: What is your favorite science, step, or story from the GrowBIG Training or the Snowball System? For James, the number one strategy is the Protemoi List. These are the people in your circle that are your partners, prospects, and the key people that could be your raving fans. Having […]
J Maria Kelly’s, Monty Hamilton’s, and Warren Shiver’s Favorite Business Development Strategy with Mo Bennell
Show Notes Mo asks Maria Kelly: What is your favorite science, step, or story from the GrowBIG training or Snowball System? One of the most useful things Maria learned from the GrowBIG training was the seven pricing principles. Living in Switzerland, she grew up in a culture that didn’t talk about money and she learned […]
What Business Development REALLY Means, According to Jane Allen, Jeff Berardi, and Henning Streubel
Show Notes Mo asks Jane Allen: What is your personal definition of business development? Jane’s definition is simply proactive problem solving. If you are trying to sell something, it should be something they need and may not know they need it. It’s about showing them a problem they have as well as the solution. People […]
What Business Development REALLY Means, According to Jonathan Reckford, Katrina Johnson, and Tyler Sweatt with Mo Bunnell
Show Notes Mo asks Jonathan Reckford: What’s your personal definition of growth? Ultimately, it’s all about impact, but in order to make an impact you need fuel. Creating complex partnerships is very aligned with good development practices, which is valuable for Jonathan because growth at Habitat for Humanity means having conversations around fundraising. When he […]