This is incredible book for any job rooted in relationships – so pretty much everyone. Bunnell provides a system of actionable tips and tools to help you deepen exisiting relationships and build new ones. Through constantly providing value you, you begin to build deeper connections and ultimately bring in more business. Though this is a business book, many of the tools can be applied to your personal life and help you prioritize your time on the people and things that matter most. Great book written by an incredible person who truly practices what he preaches.