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Finally! I love this approach to business development because it builds on my style and values and it gets results. For several years I had been trying to figure out how to sell our consulting services in a way that felt authentic. I knew I had a strong network but didn’t know where to start in it. And I disliked selling. And I knew that cultivating relationships mattered but didn’t know how to string together a series of conversations with prospects. A trusted advisor of mine recommended this and I’ve been thrilled.