I’ve always felt like business development needed some secret sauce that guys in blue blazers must have learned at some business school that I didn’t go to.
But this book totally shatters that paradigm and opened the door for me to completely rethink how I approach success in my businesses. The Snowball System is an amazing resource for changing how you think. It’s helped me align my goals with my actions, and given me a direct path to go from hoping I could make some business partners and close a deal, to feeling completely confident that I know exactly how to approach every meeting I have.
I really really really wish this book had existed 10 years ago. I can see so many opportunities that I missed simply because I had framed the problem in the wrong way, and now see all the ways I could have given myself more ‘luck.’
This is one of those books I’m buying several copies of to give to friends and colleagues… It’s that good.