While Mo Bunnell and Bunnell Idea Group work with clients of a high reputation and status, the book he’s written here is like gold for freelancers and small service-based businesses, such as consultants.
The information given in this book does not persuade you to buy Mo’s services, unlike many other books of the type. The information given allows you to gather this priceless knowledge and insight, and build your own systems and processes for business development (especially with the help of the worksheets he’s provided
My greatest appreciation goes to Mo, whose systems- and processes-oriented approach and personality has helped me immensely.