Alisa Cohn on Holistic Business and Having an Entrepreneurial Mindset – What You Need To Succeed

Mo asks Alisa Cohn: Why is it important to think about running a business holistically?

Mo asks Alisa Cohn: Why is it important to think about running a business holistically?

  • Everybody has to think of themselves as their own CEO. Think with the entrepreneurial mindset on how you are going to manage yourself, so that you can manage others and the business around you.
  • The trouble is that people miss the entrepreneurial mindset and instead focus on the delivery aspect of the work. You need to be building business today, tomorrow, and well into the future. You need to do the activities that will eventually take yourself out of the business so that you can work on the business.
  • When you are managing yourself, the most important thing is your mindset. You must carve out time to focus on things that build your business and not just the day-to-day grind. Structure your calendar so that it has those activities built in.
  • A powerful activity you can do is to journal on what your future self and business look like. Project out what you want your future to look like, and then think about what has to happen in the intervening years to make that a reality. Those are the activities that need to be done today and everyday from now on.
  • Distractions will always be ready to derail you. Practice not being distracted during the time you schedule for your most important things. Don’t check your email, put your phone on silent and focus.
  • You should look back at your week and see what you accomplished. You develop a flywheel of great habits by merchandising your success.
  • Make celebrating your success a weekly ritual in whatever way makes you feel good. This can be done solo or in a group. Celebrating the things that move your business forward is extremely powerful.

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